A wardrobe, planned
Genie
Bespoke is costly when it is spent unwisely, and most wardrobes are bought without a record of what is already in them. Genie holds yours: every garment, what it cost, and how the value is balanced against the way we think a wardrobe should be built.

In your account
The wardrobe you already own, written down and measured.
Genie is part of your AskOkey account. Add each garment, see where the value sits, and set it against the house benchmark.

Log each garment with a photograph: its name, category and brand, and what it cost you; unit price, shipping and customs, and the date you bought it. The wardrobe becomes a document rather than a guess.
- Name
- Odd jacket, single-breasted
- Brand
- AskOkey
- Purchased
- March 2024
- Total
- $1,850

Log each garment with a photograph: its name, category and brand, and what it cost you; unit price, shipping and customs, and the date you bought it. The wardrobe becomes a document rather than a guess.
- Name
- Odd jacket, single-breasted
- Brand
- AskOkey
- Purchased
- March 2024
- Total
- $1,850
Why keep the record
Most wardrobes are not short of clothes. They are short of intention.
01
Spend on frequency
The garment you wear twice a week deserves the cloth budget. The dinner jacket you wear twice a year does not.
02
Commission in order
A wardrobe assembles over years, not in one order. Knowing what is already hanging there is what tells you which piece belongs next.
03
Cloth before cut
High-twist wool for suits, medium to heavy linen for jackets and odd trousers. The right weight outlasts the right price.
Bespoke captures you in a pattern. A plan captures how you actually live, and the two together are what make a wardrobe worth keeping.
Okey — Founder
Begin
Start with the wardrobe you already have.
Add what you own to Genie, an evening's work, and the gaps show themselves. Bring it to a fitting when you are ready to commission the next piece.
